I wish... I supported local independent shops

I do a lot of shopping in supermarkets and big department stores. And online.

Why? It's convenient. I drive to a big car park, walk around inside a huge warm building and choose from endless goods with brand names I know and trust. Or I sit in the comfort of my own home, browse big name websites and choose from endless goods with brand names I know and trust.

Occasionally I walk into a small, independently-owned shop. I might even buy something: a coffee and a chunk of tiffin from a quirky cafe in Brighton; a book about art from a dusty secondhand bookshop in Lewes. 

Each time that I do, I feel good about it. Because I know that I have supported that little shop. My money has contributed to the income of the owner, who may well be the same person who served me. 

Perhaps that little business will survive a little bit longer because of me...

But, when it is no longer a sunny Saturday afternoon in June, and I'm not ambling through a trendy corner of London-by-the-Sea or a quaint street in a tourist town with a visiting friend, I return to my usual mainstream buying habits.

It's not good enough. 

I've watched the news in recent years. I've seen the slow decline of High Streets nationwide because of recession and changing spending habits. 

Use it or lose it - If we don't use local independent shops regularly, they go bankrupt and close down. 

Another small business might start up to take its place, but often not. More likely, a big brand name will move in and open it's 295th branch. Over time, the High Street in one town looks remarkably (or unremarkably) like any other.

Or the premises remains empty, the High Street loses its kerb appeal, less people bother to shop there, and more businesses close. It's a vicious circle.

My hometown, Uckfield, has fared well compared to some. There are only a few empty shops. But over the years I've noticed more big companies move in, and big name charities fill in the gaps. 

I wish I supported local independent shops. I wish I bought products from them instead of supermarkets and department stores and online versions of them. I wish lots of other people did the same thing and the independent shops thrived and attracted new independent businesses and new shoppers. But that's wishing for a lot. I can only do my bit.

This month I will do as much Christmas shopping as possible in as many local independent shops as I can.

Starting with Late Night Shopping on Friday 5th December!

What is your wish of the month? What do you wish you could do by the end of the year?